Ok, Electronic Engineering is a very generic title and, like other Engineering disciplines it can be expanded into many "sub-disciplines" because it alone does not do justice to its better practitioners!
For example:
if there is one or more microcontroller or microprocessor in your product it is important to consider software development. Even here, there is a distinction between "software" vs. "firmware" as they involve different mindsets and different tools.
The important take away is that while all the engineering disciplines we practice are impactful: none are valuable if they are a silo, standing alone. We prefer all our engineers to be more "Shiva"-like (having many arms!)
Let's look at one example where a single discipline is insufficient to solve a problem. (This example, BTW speaks to one of Control Alt Design's great strengths)
Often times we are faced with challenges generally considered far outside a broad discipline. One such challenge was the RF-enabled Liquor Asset Management Spout which required a very inexpensive solution but also required integrated circuits on three different planes, ultra-low power circuits, energy-harvesting electronics, Radio Frequency, Wireless Networking and Fluid flow analysis and it had to be dishwasher safe! Separate boards and connectors to accommodate the various orientation planes in such a small and inexpensive product would be too large and add too-much to the cost.
In the below picture: the Engineering required not only RF, Electronic and Mechanical skills, but a discipline not generally considered engineering in the West. Origami (the ancient Japanese art of folded-paper sculpture) played a significant role in realizing the optimal solution without which, the very substantial Engineering disciplines it contained would have little-to-no value.
We also do more conventional electronic engineering from schematics to layouts
to full board assembly programs